Starting an entrepreneurial journey is not for the faint of heart.
When you decide to leave the safety of your corporate job to work for yourself, you put it all on the line: the steady paycheck, the paid benefits, the regular hours, the certainty.
The leap to entrepreneurship can be exhilarating and life-changing, but it can also cause angst, self-doubt, analysis paralysis, and fear. If you’re not ready for it, you can quickly get discouraged.
But if I know you (and I think I do), your desire to make your dream happen is stronger than your fear. You believe in your work, your calling, your purpose. You want to do this work, and you’re committed to making it happen.
Achieving success as a purpose-driven solopreneur calls for the clarity of knowing who you are and the value of your work, the confidence to put yourself out there, and the cultivation of a committed and flexible mindset (yours!) that can support you along the way.
When you do purposeful work, your business is not a part of your life, but an extension of who you are.
The first step in bringing your vision into the world is ensuring that the business you create fits in with your values, your lifestyle, and your goals. After all, you spend the majority of your waking hours working. Don’t you want to feel excited to get up in the morning and do what you’re doing?
The second step — once you know and can articulate who you are and what you do — is defining your brand, getting clear on your target market, and building the confidence to put your work — and yourself — out into the world. (Yes, this means tackling the pesky voices of self-doubt, impostor syndrome, and comparisonitis that often creep up on us.)
The third step is staying committed to the cause, and taking strategic, focused actions toward your goals every day, while having the intuition and foresight to make any necessary changes along the way.
As a brand consultant and professional certified coach, I work with you to build a business doing the work you love.
When you work with me, you will:
• Develop your mission and vision for your business
• Clearly define your business goals
• Build a roadmap and transition plan from where you are now to where you want to be
• Understand your ideal client: who she is, where she is and how to connect with her
• Get specific on your services and the value you provide through your work
• Find and attract the clients who are the best fit for you
• Break through blocks and challenges of new entrepreneurship
• Stay motivated and focused on the most important things
• Create and maintain a business that aligns with and supports your lifestyle
… and more!
Whether you’re building your side hustle, working in a corporate job, or already started your business, we’ll work together so that you can find the clarity, build the confidence, and define the course of action for your personal definition of success.
Work With Me
For solopreneurs: Business Clarity Package (90 min session + 30 min follow-up)
Get clear on what you do and the value you provide to your clients. If you’re just starting out in business for yourself, if you’re pivoting, or if you never fully explored the foundational work before you started, this package for you. You get one 90 minute coaching session where you’ll come away with a clear direction and foundation for your business. Two weeks later, you’ll get a 30 min check-in call to see how the plan is working and discuss next steps in advancing your business goals.
For solopreneurs: Clarity, Confidence, and Commitment (3 month package)
Go from having an idea to building a strategy and creating an action plan for your business. You’ll get clarity on what value you provide, and what services help you best provide that value, who your ideal clients are and how to reach them, and how to communicate and market yourself in a way that is authentically you. After our 3 months together, you’ll come away with solid foundation for your business, sound brand and marketing strategies, and a roadmap for next steps in your business.
For employees and aspiring solopreneurs: Your Path to Purposeful Work (4 week program)
Go from from feeling stuck and unfulfilled in a lackluster job to knowing what drives you, feeling passion and purpose for your career, and building a roadmap to get you there. Test the waters of solopreneurship from the safety of your day job. If it’s right for you, craft a transition plan to get there. If it’s not, you’ll walk away with an action plan to bring more purpose into your current career.
When you book a free strategy session, you’ll get 30 minutes devoted to you and your business. You’ll walk away from our call with at least three tangible steps for moving your business forward in the direction you want to go.