When you’re talking or writing about your work, you obviously want to connect with potential clients. But is what you’re saying really connecting? Are you struggling how to explain what you do? In an ideal scenario, your potential clients hear or read about the...
If you run an online business, you know how important your message is and how equally destructive it can be if your message is missing the mark. A clear message is a difference between… A prospective client reading your sales page and clicking “buy it now!” versus...
When you have a business, you have a brand. Your brand is the identity of your business. And as such, it needs to have these 7 components of a strong brand. When your brand is aligned with who you are and what you do (meaning, that what you do, what you say you do,...
So you started a business. You’ve been putting the work in, mapping out your service offering and doing ideal client avatar exercises. But you’re wondering when should you think about building your brand? The answer is, as early as possible… but not too early! When...
If you are a coach or have ever worked with a coach, you’re likely familiar with the term “values.” You’ve probably even done a values exercise to figure out what’s most important to you. But do these values matter in your business? And what role do they play when it...
Knowing yourself is key to creating your brand. If you didn’t catch my last post about what is a brand and why you need one, check out this post first. Today, I’m going to talk about #1 in the 7 elements of a strong brand, and that is: A strong brand is built on who...
If you're passionate about doing the work you were meant to do and living an inspired life while doing it, you're in the right place. My mission is to help inspired women like you build a brand you're proud of and create a lifestyle you love.