7 elements of a strong brand
By now you know why you need a brand, but maybe you’re wondering, “Ok, but how do I create a strong brand?” Strong brands have several things in common: they are unique, they are memorable, and they create an experience. In this post, I outline 7...
What is a brand and why do you need one?
It’s not all hype. A common question I get from new business owners is, “What is a brand, and why do I need one, anyway?” It’s a great question! Branding can be confusing and/or sound like a term that means you need to be something you’re not....
How to use your introvert skills to be a better networker
Confession: As an introvert, I used to hate networking. I came up with any and every excuse to get out of networking events, no matter what they were. But when I started my own business, I knew networking was a skill I needed to learn, introvert or not. So I forced...
Solopreneur series: 5 ways you sabotage your growth (and how to stop)
When you’re doing something new, whether it’s starting a business or making another big life change, it can be easy to get distracted: by what someone else is doing, by what’s trending, or even — and especially — by your own thoughts. Your mindset (i.e.,...
Solopreneur series: How to handle burnout
Burnout commonly plagues entrepreneurs — especially women — in the beginning stages of starting a business. You’re particularly at risk if you’re starting your business as a side hustle in addition to working a full-time job. While burnout...
Hello! Welcome to the CREATE community!
If you're passionate about doing the work you were meant to do and living an inspired life while doing it, you're in the right place. My mission is to help inspired women like you build a brand you're proud of and create a lifestyle you love.